SWOT Analysis Prompt: Evidence and Useful Next Actions
Build a focused SWOT from supplied observations, then compare real competitors without inventing market share or confidential information.
Illustrative cover; not a verified result from this prompt.
Read the full prompt
Help analyze [BUSINESS] in [MARKET] using these observations and public sources: [DETAILS]. Separate internal strengths and weaknesses from external opportunities and threats. For each point, state the evidence, uncertainty and practical implication. Compare only supplied competitors on relevant factors. Do not invent market share, prices, customer research or confidential information. Finish with a short prioritized list of actions and questions to investigate. Do not claim employment at a consulting firm.
Use evidence for each quadrant
A SWOT should help make choices, not fill four boxes with compliments and worries. Internal factors are things the business can influence directly; external factors describe the surrounding market.
Example: a local bicycle workshop
Try these supplied observations: an experienced repair team, no online booking, a nearby cycling club and a new competitor offering evening hours. The team may be a strength and the missing booking system a weakness. The club could be an opportunity if there is genuine interest; the competitor's hours may be a threat if customers need later service.
Ask what evidence would confirm each conclusion. Do not turn a possible partnership into an agreed one.
Turn the table into a decision
Choose two actions with an owner and a way to assess the result, such as speaking with the club organizer or testing one late-opening day. Verify competitor details from current public information. If the answer invents a market-share percentage, remove it and request a labeled unknown instead.